Ellis Strengthens Product Line

With Launch of New Customer Intelligence Application

 

Dallas, TX  June 16, 2011– Ellis, Partners in Mystery Shopping (Ellis) a leader in mystery shopping for the multi-family industry has launched its newest innovation in lead conversion and resident retention: the Customer Intelligence Application.  Marketed under the company’s new name, Ellis, Partners in Management Solutions, the dramatically unique new product embodies the company’s forward–thinking vision and commitment to the growing needs of its customers.   

 

The new marquis Customer Intelligence Application is the ultimate enhancement to the flagship Mystery Shopping product Ellis customers have come to respect over the last 26 years as the premier objective measure of onsite leasing personnel performance.  With the addition of the new Customer Intelligence product, the company measures from post-conversion through residency and renewal, effectively outlining strategic and tactical solutions to target and increase resident retention, and ultimately raise net operating income.

 

The Customer Intelligence Application focuses on collection and analysis of resident feedback on a number of customer service touch points, provides easy to understand results, and defines attainable strategic and tactical solutions to driving business process improvements. The key measure of this process is the Customer Loyalty Score. The Customer Intelligence Application is a web-based interface that also merges data with the customer’s ongoing Mystery Shopping program. 

 

In conjunction with the new product release, Ellis has also launched its updated website at www.epmsonline.com. The introduction of the fresh, new look of the main website marks the company’s foray into social media via Facebook, Twitter and a new monthly blog – all part of the company’s ongoing commitment to partner with customers by providing training resources and discussion forums and by building a community for shared ideas and industry insights.

 

About Ellis

 

Annually, Ellis conducts thousands of mystery shops across the US and Canada and offers its customers the opportunity to participate in their exclusive national quarterly performance comparison (the Ellis Benchmark), which has for the last decade ranked participating companies based on their onsite staff’s performance on 10 key questions identified as essential to successful lead conversion rates.

 

Contact: Joanna Ellis  jellis@epmsonline.com  |  888-988-3767